Sound Sultan laments over dearth of record labels
When you think of a musician who has remained consistent over the years, look in the direction of Sound Sultan. The singer has stated that most record labels do not understand the music industry.
He added that a lot still needs to be done in terms of orientating both the labels and the artistes in order for the deals to be mutually beneficial.
Speaking in a chat with Planet TV, he said:”I think there needs to be that orientation to both the labels… because we don’t have labels in Nigeria let’s be honest. Nothing like the Sony’s and the major labels out there.
“It’s not about how much they spend on you that has been proven right already by so many people. There are some labels that don’t understand what the music industry is, they just feel like ‘hey let’s dole out money’. It’s not only about doling out money. At the end of the day, everybody has to make sure that we understand the Nigerian factor”.
He opines that the solution still remains that new talents need to be discovered.
Hear him:”There’s nothing we can do but help bring in new talents and budding talents into the industry. It’s just the ways around it that could be a bit more favorable to both parties”.